Manufacturers News
Trex® Tops Peninsula Publishing’s 2010 Brand Preference Survey
6 years, 6 months ago Posted in: Manufacturers News 0

01/19/2011 – WINCHESTER, Va – Trex Company, the leading manufacturer of wood alternative decking and railing, recently earned a first-place ranking in Peninsula Publishing’s 2010 Brand Preference Survey. Trex was honored as the most recognized brand name in the “Decking” category.

Trex Transcend deck

image from http://www.builderonline.com

Peninsula Publishing distributes a wide variety of business management magazines to professional homebuilders in the Western and Sunbelt regions of the United States – including 50 Plus Builder, American Infrastructure, Builder and Developer, Green Homebuilder Options and Residential Contractor.

The annual Brand Preference Survey highlights the most preferred products of homebuilders, purchasing agents, architects, interior designers and residential contractors with major buying responsibilities. Peninsula Publishing solicited feedback from professionals in a yearlong reader poll conducted through its print titles, websites and LinkedIn and Facebook pages. Manufacturers were ranked in 52 different categories, ranging from appliances and flooring to lighting and paint.

“This recognition further reinforces Trex’s position as the undisputed industry leader, as well as our commitment to elevating the outdoor living category with design and manufacturing innovations,” said Ron Kaplan, chairman, president and CEO of Trex. “We’re especially pleased that the survey reflects the opinions of our valued professional partners throughout the West Coast and Southwest, who acknowledge and appreciate the brand’s high standards for product performance and aesthetics.”

In addition to the Peninsula Publishing honor, Trex recently dominated two 2010 Brand Use Studies conducted by Hanley Wood in conjunction with Builder and Remodeling magazines. In the Builder study, Trex captured the first-place spot in three categories within the Decking: Composite/PVC division – “Brand Familiarity,” “Brand Used in the Past Two Years” and “Brand Used Most” – and swept the Decking: Composite and Vinyl category with top marks for “Brand Familiarity,” “Brand Use” and “Quality” in the Remodeling survey.

Details about Trex’s win in the Peninsula Publishing 2010 Brand Preference Survey will be featured in the January and April issues of Builder and Developer magazine.

For more information about Trex and its products, visit trex.com.

Source: Business Wire

About Trex Company
Trex Company is the nation’s largest manufacturer of wood-alternative decking and railing with nearly 20 years of product experience. Stocked in more than 5,500 retail locations throughout the U.S. and Canada, Trex ® outdoor living products offer a wide range of style options with fewer ongoing maintenance requirements than wood, as well as a truly environmentally responsible choice. The cornerstone of the Trex product portfolio is Trex Transcend ®, the number one brand of beautiful high-performance decking and railing materials. In addition, Trex distributes Trex Accents ® composite decking, Trex Escapes ® PVC decking, energy-efficient LED Trex DeckLighting and ultra-low maintenance PVC TrexTrim . Through its licensing partnerships, Trex also offers stylish and comfortable Trex Outdoor Furniture , the Trex CustomCurve™ heating and bending system and the Trex RainEscape ® above joist deck drainage system. Trex ®, the Trex logo, Trex Transcend ®, Trex Hideaway ®, Trex Accents ®, Trex Escapes ®, Trex DeckLighting , TrexTrim , Trex Outdoor Furniture and Trex RainEscape ® are trademarks of Trex Company, Inc., Winchester, Va. For more information, visit trex.com. You also can follow Trex on Twitter (@Trex_Company), “like” Trex on Facebook, or view product and demonstration videos on the brand’s YouTube channel (TheTrexCo.).

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